Dolce & Gabbana founders plead for ‘forgiveness’ after China ad fiasco
Hong Kong (CNN Business)Dolce & Gabbana is facing a major crisis in China where top e-commerce sites are dumping its products over accusations of racism.
Thousands of D&G goods have disappeared from platforms run by companies like Alibaba (BABA) and JD.com (JD).
The backlash against the Italian luxury fashion brand began earlier this week after it launched video ads featuring a Chinese woman struggling to eat pizza and other Italian food with chopsticks. The situation was then made worse by offensive comments that were allegedly sent from co-founder Stefano Gabbana’s personal Instagram account.
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